— VIDEO MANAGEMENT SYSTEM

FOR CONTENT PROVIDERS

Your video library, fully managed.

Upload, enrich, and distribute video from a single dashboard. The Middle Block VMS handles metadata, MRSS feeds, and syndication-ready outputs — automatically.

Request Access See Reporting Dashboard

Middle Block VMS

Title

Lakers vs Celtics Game 7 Highlights

Everything your video needs, in one place.

The Middle Block VMS is the operational heart of the network for content providers. Upload your videos, enrich them with metadata, generate MRSS feeds, and syndicate to publishers — all from a single dashboard.

Built for video at scale. Whether you're a major media outlet pushing hundreds of videos per day or an independent content provider publishing weekly, VMS adapts to your workflow.

Every video that flows through Middle Block starts here. Upload once, distribute everywhere.

— BUILT FOR CONTENT PROVIDERS

Everything you need to manage video at scale.

From bulk upload to per-video metadata enrichment, VMS gives you full control over your video library.

Bulk Upload

Drop files into the upload zone. Bulk operations supported. No per-file form filling — VMS handles metadata extraction automatically.

Metadata Enrichment

Add titles, descriptions, tags, categories, and SEO information to every video. Required for premium placement on publisher sites.

MRSS Feed Generation

Auto-generated MRSS feeds for every category and channel. Publishers subscribe to feeds. Videos appear automatically.

Multi-tenant Customers

Manage multiple brands or content streams from a single account. Each customer gets their own video library and feeds.

Distribution Tracking

See which publishers have received which videos. Track status from upload to embed.

API Access

Programmatic upload, metadata management, and feed generation via REST API. Integrate VMS into your existing CMS workflow.

— WHO IT'S FOR

Built for content providers of all sizes.

For Media Companies

Manage thousands of videos across multiple brands, generate publisher-ready feeds, and track distribution at scale. VMS plugs into your existing editorial workflow.

Multi-brand management
Bulk video operations
API integration

Talk to our team

For Independent Creators

Skip the manual distribution hustle. Upload your videos to VMS and let our network of publishers find you. Focus on content; we handle distribution.

Simple upload workflow
Auto-generated MRSS feeds
Monthly dashboard metrics

Become a Partner

— THE VMS WORKFLOW

From upload to syndication, in four steps.

VMS is the control plane for your library — ingest, enrich, feed, and measure in one flow.

01

Upload

Drop video files (or links) into VMS. Bulk uploads supported. Metadata extracted automatically where possible.

02

Enrich

Add titles, descriptions, tags, and SEO data. The richer your metadata, the better your publisher placement.

03

Feed

VMS auto-generates MRSS feeds for your videos. Publishers subscribe by feed URL. Updates push automatically.

04

Track

Monitor distribution status, view counts, and revenue in the Reporting Dashboard. Every video, fully transparent.

— QUESTIONS

Common questions about VMS.

— READY?

Take control of your video library.

Whether you're managing thousands of videos or starting fresh, VMS scales with you.

Request Access Talk to our team